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Packaging Design

Think like a Customer: The Psychology Behind Packaging Design

May 1, 2025May 31, 2025 ARCH Team Design
Psychology Behind Packaging Design

The way a product is packaged can spark curiosity, build excitement, and often become the reason a customer decides to buy it. We’ve all been there — drawn to a product simply because it felt right in our hands, or hitting ‘Add to Cart’ because the packaging just spoke to us. That magnetic pull isn’t […]

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