In today’s creative world, a degree alone no longer guarantees recognition. Every year, hundreds of design graduates step into the same industry, equipped with similar tools and skills. What separates those who get noticed from those who blend into the crowd is how well they’ve built their brand identity, even before graduating. Building a brand […]
At sunrise, Jaipur’s terracotta facades come alive in soft light, revealing a city that’s not only beautiful but brilliantly designed. Conceived in 1727 by Maharaja Sawai Jai Singh II and brought to life by architect Vidyadhar Bhattacharya, Jaipur stands as one of India’s earliest planned cities, a living testament to how thoughtful urban planning can […]
Festivals in India are vibrant celebrations of culture, tradition, and style. Every year, fashion evolves to reflect contemporary tastes while honoring heritage. With the festivities wrapped up, 2025’s season of celebration leaves us with fresh lessons in color, craft, and creativity. This year, India’s festival fashion scene stood at a unique intersection where tradition met […]
In today’s digital age, social media isn’t just for selfies or memes—it’s a powerful tool for design students to showcase their creativity, connect with industry professionals, and discover opportunities. Platforms like Instagram, Behance, and Dribbble help you display your visual work, but LinkedIn stands out as the professional hub where recruiters, mentors, and collaborators actively […]
Diwali isn’t just India’s biggest festival; it’s the Super Bowl of Indian advertising. With spending estimated to reach 1.85 trillion rupees ($22 billion) and 34% of urbanites planning to spend more this year, brands go all-in with campaigns that blend emotion, innovation, and cultural insight. In this blog, we’re breaking down the winning festive campaigns […]
In today’s design world, sustainability has become a driving force behind innovation and entrepreneurship. It’s no longer enough for a product to be visually appealing; it must also be meaningful, responsible, and future-oriented. The modern designer is not just a creator of objects but a creator of change, someone who understands that design decisions can […]
In this blog, we revisit the Tsunamika story and uncover valuable lessons it offers to anyone learning design today.
Design today isn’t just about aesthetics; it’s about creating experiences. Whether its product design, communication design, interiors, textiles, UX, or architecture, the best designers work across senses, crafting experiences that are immersive and memorable.
we will explore how design connects with people, places, and aspirations — and how personal experiences can shape design thinking
Step into Jaipur and you’ll quickly realise—it’s not just a city, it’s a moodboard. Known as the Pink City, Jaipur has an energy that feels like walking through a living design exhibition.
