In an age driven by fast trends, instant consumption, and constant excess, intentional design stands apart as a practice of purpose.
5 Lessons in Intentional Design for the Next Generation of Creators
Challenges and Opportunities of Craft in Modern Design
Craft has always been a living language of culture, tradition, and identity. In the modern design landscape, it holds immense potential to shape more conscious, sustainable, and meaningful futures.
Why Industry Collaboration is Key in Today’s Design Education
Design today is no longer confined to the classroom. It is dynamic, fast-evolving, and deeply influenced by real-world challenges and opportunities. For students to thrive in this ecosystem, design education must go beyond theory and embrace industry collaboration.
Why Jaipur is a Design Destination in India
When you think of Jaipur, the first images that come to mind are often its pink-walled streets, majestic forts, and bustling bazaars. But look closer, and you’ll see something deeper — a living, breathing design ecosystem. Jaipur isn’t just a city of heritage; it’s a city of ideas, craft, and innovation, making it one of […]
The Power of Reinvention: A Designer’s Growth Code
In today’s fast-moving creative world, design is no longer a straight-line journey. New technologies, shifting market needs, and evolving cultural tastes mean designers can’t stay static. Growth comes from being open to change, learning continuously, and embracing challenges as stepping stones. Our recent DCLS session with Prernaa Makhariaa, India’s first jewellery influencer, brought this to […]
Careers in Design: What You Need to Know After 12th
Choosing a career path after Class 12 is one of the most important decisions you’ll make. While some students lean towards conventional streams like engineering, medicine, or commerce, a growing number are turning to a field that’s shaping the way we live, work, and express ourselves—Design. From the clothes we wear to the spaces we […]
From Engineer to Designer: Switching Career to Build a Creative Future
Engineering teaches you to think in systems, solve problems, and work within a framework of logic. Design, on the other hand, invites you to imagine, question, and create beyond boundaries. At first glance, the two may seem worlds apart. Yet, in today’s dynamic industries, an engineer’s structured thinking combined with a designer’s creative approach is […]
Beyond Aesthetics: How Purpose-Driven Design Creates Real Change
Design today is evolving beyond surface appeal and trend cycles, moving toward something deeper: a practice rooted in purpose, impact, and social relevance. This shift was powerfully illustrated during our fifth edition of the Design Culture Learning Series, where renowned social entrepreneur, design thinker, and founder of Surprise Someone, Pinky Maheshwari shared her inspiring journey. […]
Rethinking Fashion: Ecology as a Design Principle
Design shapes the world around us. From everyday tools to complex systems, design shapes how the world functions and feels. In shaping these experiences, it also impacts the planet’s well-being. Every material sourced, every process followed, and every story told through design leaves an ecological imprint. That’s why designers today are moving beyond fast trends […]
5 Essential Insights for Culturally Connected and Future-Ready Practice
In a world where design trends shift rapidly and technology evolves daily, what does it mean to stay rooted in tradition while creating for the present? This question formed the heart of a recent design session. The session was led by Abhirup Dutta, a Bangalore-based architect, product designer, and founder of The Vernacular Modern. The […]