News & Events

It’s not just about bigger numbers.

It’s about growing the organisation, the people, the culture—and the founder behind it.

At the TiE Rajasthan Smashup, ARCH College of Design & Business was part of a candid conversation on the realities of “Scaling Up Physical Business.”

Moderated by Archana Surana, Founder & Director, ARCH, the conversation brought together two founders building strong consumer brands:

Ankesh Jain, Co-founder, Nothing Before Coffee

Rahul Verma, Co-founder, FRUBON

The conversation went beyond the usual startup playbook and explored the questions founders often face while scaling:

→ Which metrics really matter?

→ When should a founder let go?

→ How do you build systems without losing the entrepreneurial spirit?

→ Can the habits that work at ₹1 crore work at ₹10 crore?

→ How do you stay close to customers as you grow?

→ And how do you balance money, people, growth and purpose?

For ARCH students, conversations like these are learning beyond the classroom - a chance to hear directly from founders, question assumptions and understand the realities behind building a business.

With Jitendra Kumar Agarwal, President, TiE Rajasthan, the TiE Rajasthan leadership and Secretariat, Nishant Patni, and the wider entrepreneurial ecosystem coming together, the Smashup created a space for ideas, conversations and meaningful connections.

At ARCH, we believe entrepreneurship is not simply about building bigger businesses.

It is about building resilient organisations, impact-focused ventures and meaningful futures.